It’s a flower that goes by many names…


Latin

Helichrysum italicum

( heh-lih-KRY-sum ih-TAL-ih-kum )


French

Immortelle

( ih-MOR-tel )


Croatian

SMILJE

( SMIL-YA )


Japanese

イモーテル

( Imōteru )


Greek

αθάνατη

( athánati )


Slovakian

Slaměnka

( slah-MYEN-ka )

For centuries, this exquisite flower has garnered a reputation across Europe for its remarkable healing and rejuvenating abilities, earning it the nickname

Immortelle

Remember the good old days, when we actually took time to learn about the products we are about to consume or use on our bodies ?

No time for BS.

Full transparency.

PERIOD.

Keep Scrolling…

WHY

Smilje 

is SO special?

Immortelle is a flowering plant that offers numerous benefits for the skin and is highly regarded in skincare due to its potent properties. The molecular structure of Immortelle oil consists of various compounds, including sesquiterpenes, flavonoids, and esters.

Sesquiterpenes like

Neryl acetate and

A-curcumene

contributes to its ability to stimulate cell regeneration, which helps reduce psoriasis and eczema.

luteolin and apigenin

exhibit remarkable anti-inflammatory and soothing effects that provide relief to irritated and inflamed skin, making it suitable for sensitive skin types. These compounds help reduce redness and rosacea, calm skin irritations, and promote a more even complexion. Esters found in Helyticum Italicum oil contribute to its hydrating and moisturizing properties making them perfect for everyday use.

Why you haven’t heard of

Smilje before ?

It's very hard to harvest!

These rare and precious flowers thrive in the wild, specifically on rocky, dry, and uncultivated terrain.

The process of extracting their essence is labor-intensive, requiring almost a tonne of these flowers to produce just one liter of oil. Remarkably, when measured by weight, this fragrant oil is more valuable than gold.

Staple of Immortelle Dorée

Always Mediterranean Naked

Following the recipes from the old-timers of these small Croatian islands, our formulas are always bare naked. We only use ingredients that are crucial, raw, unrefined, and come directly sourced from nature.

Family Owned

We source our ingredients from small, family-owned, local Mediterranean coast distilleries, contributing to the growth of these communities and preserving the centuries-old traditions of the region. Ingredients are gathered straight from the source, always maintaining their purity and potency.

Small Batch is our Only Batch

Immortelle Dorée is NOT mass-produced, factory-produced or machine-produced. We follow a different road from commercial skin care, and none of our products are stored in warehouses for months. Our batches are made FRESH. PERIOD.

Long List of NO’s

NO ARTIFICIAL INGREDIENTS

NO DYES

NO PHTALATES

NO SILICONE

NO PETROLEUM

NO SULFATES

NO PROPYLENE GLYCOL

NO ALUMINIUM

NO SYNTETIC FRAGRANCES

NO PARABENS

NO TOXINS

NO ALCOHOL

The

End

…having explored Smilje and the essence of Immortelle Dorée, I invite you to our lab…